How to Join


To join SVTA, you may click on the 'Apply Online' option below or complete the PDF application to send in with your payment. (The application is also available in DOC format.)



If your are looking to renew your membership, the bundle administrator for your business may do so online at any time, or you may download and complete the form below. Invoices for membership are sent in early June; the membership year begins July 1.

Membership Levels

Class A - $1,500 - Major attractions or any other business type wishing to invest at this level.

Class B - $250 - Attractions, events, restaurants, vineyards, breweries, farm markets, gift/antique/retail shops, outfitters/stables, golf courses, shopping centers, educational institutions. (Formerly Bronze)

Class C - $600 – Tourism Offices (DMOs/CVBs)

Class D – $250 - Specialty Lodging - Bed & Breakfast, Campgrounds, Cabins, Cottages, Individual Vacation Rentals

Class D – $300 - Traditional Lodging - Hotels, Motels, Multiple Property Rentals (add-on properties 1-2 at full price; 3-5 $250 each; 6+ $200 each)

Class E - $50 - Patron - Individuals interested in supporting the mission of SVTA.

Class F - $250 - Associate - Travel agencies/tour operators, publishers, commercial printers, graphic/web design firms, PR/marketing agencies, brochure distribution services, travel industry service providers. 


Benefits of Membership

All members are afforded the following benefits:

  • Custom-designed web page on VisitShenandoah.org, the official site of the Shenandoah Valley with more than 300,000 unique visitors and over 900,000 page views annually. New, mobile-responsive site launched in September 2016.
  • Listing in the SVTA Shenandoah Valley Travel Guide, with 150,000 in print and online distribution through an e-guide. The publication is supported by a robust distribution program, statewide and nationally. Listings vary as indicated below by membership levels:
    •         Class A - Ten lines/600 characters, including spaces. 
    • Class B - Four lines/240 characters, including spaces.
    • Class C - Eight lines/480 characters, including spaces. 
    • Class D - Specialty - Four lines/240 characters, including spaces.
    • Class D - Traditional - Four lines/240 characters, including spaces.
    • Class F - Four lines/240 characters, including spaces.
  • Representation at the American Bus Association annual Marketplace. Leads provided to members. 
  • A professional public relations agency conducting consistent media outreach and representing the Shenandoah Valley at the annual MATPRA Media Marketplace (Mid-Atlantic Tourism Public Relations Alliance).
  • A comprehensive social/PR media calendar incorporating Virginia Tourism themes. Highlights include featured events, attractions, and destinations promoted via Facebook tile ads, online banner ads, and media pitches. 
  • Representation via the Travel Guide at 12 consumer trade shows reaching over 1.1 million potential travelers. 
  • Cooperative advertising opportunities. 
  • Networking and educational opportunities through SVTA meetings and events. 
  • SVTA VIP Attraction Card(s) (valued at $750). Number of cards varies on member level: 
    • Class A (4), Class B (1), Class C (3), Class D (specialty 1, traditional 2), Class E (1), and Class F (1).

 


Copyright © 2017 Shenandoah Valley, Inc.  |  info@mySVTA.org  |  Office 540.740.3132

Shenandoah Valley Travel Association  |  PO Box 3363  |  Warrenton, VA 20188

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